Market Share by Top Websites

1 AdFox is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Ad Exchange is clearly lagging behind, losing to AdFox in all segments.

Websites Categories

1 AdFox has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Community & Society, Health and 20 other categories.

2 Yahoo Ad Exchange hasn't got a lead over AdFox in any websites category.

Geography

1 AdFox is leading in most countries, including Russia, United States, Ukraine, Belarus and 103 other countries.

2 Yahoo Ad Exchange is leading in Taiwan, Dominican Republic, Jamaica, Nigeria and 5 other countries.