Market Share by Top Websites

1 Yahoo Display Network is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdFox is clearly lagging behind, losing to Yahoo Display Network in all segments.

Websites Categories

1 Yahoo Display Network has better usage coverage in more websites categories. Including Computers Electronics & Technology, Food & Drink, Games, Pets & Animals and 11 other categories.

2 AdFox is leading in Arts & Entertainment, News & Media, Community & Society, Health and 5 other categories.


1 AdFox is leading in most countries, including Russia, United States, Ukraine, Belarus and 101 other countries.

2 Yahoo Display Network is leading in Japan, Taiwan, South Korea, China and 9 other countries.