In terms of market share, Adfunky is clearly lagging behind, losing to Adtegrity in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, Real Estate and 45 other categories.
Adfunky is leading in People & Society, TV & Video, News & Media, Books & Literature and 14 other categories.
Adtegrity is leading in most countries, including United States, Russia, India, France and 15 other countries.
Adfunky is leading in Mexico, Spain, Korea Republic, Colombia and 6 other countries.