In terms of market share, Adfunky is clearly lagging behind, losing to Banner Connect in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, Business & Industry and 23 other categories.
Banner Connect is leading in News & Media, Games, Internet & Telecom, Video Games and 22 other categories.
Adfunky is leading in most countries, including Mexico, Spain, Argentina, Brazil and 20 other countries.
Banner Connect is leading in United Kingdom, United States, Australia, France and 19 other countries.