In terms of market share, Adfunky is clearly lagging behind, losing to Hexagram in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 27 other categories.
Hexagram is leading in Adult, Humor, Shopping, Animation & Comics and 6 other categories.
Adfunky is leading in most countries, including Mexico, Portugal, Spain, Colombia and 10 other countries.
Hexagram is leading in United States, Brazil, Chile, Italy and one other country.