Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adfunky is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Shopping, Autos & Vehicles and 45 other categories.

2 Adfunky is leading in People & Society, Arts & Entertainment, TV & Video, News & Media and 15 other categories.


1 Adfunky is leading in most countries, including Mexico, Argentina, Brazil, Guatemala and 10 other countries.

2 interclick is leading in United States, United Kingdom, France, Germany and 7 other countries.