In terms of market share, Adfunky is clearly lagging behind, losing to InterMundo Media in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 28 other categories.
InterMundo Media is leading in Shopping, Telecommunications, Home & Garden, Consumer Electronics and 8 other categories.
Adfunky is leading in most countries, including Mexico, Spain, Venezuela, Colombia and 11 other countries.
InterMundo Media is leading in United States and Canada.