In terms of market share, Adfunky is clearly lagging behind, losing to Lucid Media in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 31 other categories.
Lucid Media is leading in Energy, Real Estate, Health and Products & Shopping.
Adfunky is leading in most countries, including Mexico, Spain, Venezuela, Colombia and 11 other countries.
Lucid Media is leading in United States and India.