Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfunky is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, Clothing and 75 other categories.

2 Adfunky is leading in People & Society, TV & Video, News & Media, Music & Audio and 15 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, India, United Kingdom and 43 other countries.

2 Adfunky is leading in Mexico, Korea Republic, Chile, Dominican Republic and 3 other countries.