Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adfunky is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 46 other categories.

2 Adfunky is leading in TV & Video, Reference and Jewelry.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Russia, Germany and 25 other countries.

2 Adfunky is leading in Mexico, South Africa, Chile, China and 4 other countries.