Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfunky is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Food & Drink and 42 other categories.

2 Adfunky is leading in People & Society, TV & Video, News & Media, Software and 9 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Russia, Germany and 13 other countries.

2 Adfunky is leading in Venezuela, Ecuador, Brazil, Spain and 12 other countries.