In terms of market share, Adfusion is clearly lagging behind, losing to Adknowledge in all segments.
Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Shopping and 27 other categories.
Adknowledge is leading in Finance, Financial Management, Computer & Electronics, Marketing & Advertising and 7 other categories.
Adfusion is leading in most countries, including United States, Canada, Puerto Rico, United Kingdom and 18 other countries.
Adknowledge is leading in France, Germany, Peru and Malaysia.