Market Share by Top Websites

1 Adfusion is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 59 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Finance, Shopping and 37 other categories.

Geography

1 Adfusion is leading in most countries, including United States, Canada, Mexico, United Kingdom and 16 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Poland, Hungary and 8 other countries.