Market Share by Top Websites

2 In terms of market share, Adfusion is clearly lagging behind, losing to BrightInfo in all segments.

Websites Categories

1 BrightInfo has better usage coverage in more websites categories. Including Business & Consumer Services, Computers Electronics & Technology, Health, Finance and 5 other categories.

2 Adfusion is leading in Food & Drink, Community & Society, Sports and Games.

Geography

1 BrightInfo is leading in most countries, including United States, Ireland, India, Israel and 10 other countries.

2 Adfusion is leading in Canada, Mexico and Morocco.