Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfusion is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Autos & Vehicles, People & Society and 79 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Internet & Telecom, Finance and 36 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Germany and 90 other countries.

2 Adfusion is leading in Canada, Pakistan, Qatar, Panama and 2 other countries.