Market Share by Top Websites

1 interclick is leading in Top 100K Sites.

2 In terms of market share, Adfusion is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Shopping and 26 other categories.

2 interclick is leading in Career & Education, Health, Food & Drink, Universities & Colleges and 19 other categories.

Geography

1 Adfusion is leading in most countries, including United States, Canada, India, Puerto Rico and 23 other countries.

2 interclick is leading in Russia, Armenia, Albania, Egypt and 2 other countries.