Market Share by Top Websites

1 Adfusion is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Internet & Telecom and 56 other categories.

2 interclick is leading in People & Society, Career & Education, Universities & Colleges, Food & Drink and 31 other categories.

Geography

1 Adfusion is leading in most countries, including United States, Canada, Philippines, Mexico and 27 other countries.

2 interclick is leading in Indonesia, India, Bahamas, Korea Republic and 5 other countries.