Market Share by Top Websites

1 Adfusion is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Interpolls is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Finance, Internet & Telecom and 37 other categories.

2 Interpolls is leading in People & Society, Arts & Entertainment, News & Media, Adult and 15 other categories.

Geography

1 Interpolls is leading in most countries, including Brazil, Japan, United Kingdom, France and 6 other countries.

2 Adfusion is leading in United States, Canada, Sri Lanka, India and 5 other countries.