Market Share by Top Websites

1 Adfusion is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Finance, Internet & Telecom and 47 other categories.

2 LiftDNA is leading in Computer & Electronics, Humor, TV & Video, Software and 5 other categories.

Geography

1 LiftDNA is leading in most countries, including United Kingdom, Germany, Japan, Sweden and 10 other countries.

2 Adfusion is leading in United States, Canada, Sri Lanka, India and 3 other countries.