Market Share by Top Websites

1 Adfusion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Finance, Internet & Telecom and 47 other categories.

2 LiftDNA is leading in Computer & Electronics, TV & Video, Humor, Football and 5 other categories.


1 LiftDNA is leading in most countries, including United Kingdom, Russia, Netherlands, China and 13 other countries.

2 Adfusion is leading in United States, Canada, Thailand, Puerto Rico and 4 other countries.