2
In terms of market share, Adfusion is clearly lagging behind, losing to Optimatic in all segments.
1
Adfusion has better usage coverage in more websites categories. Including Business & Consumer Services, Food & Drink, Community & Society, Sports and 3 other categories.
2
Optimatic is leading in Computers Electronics & Technology, Health and Jobs & Career.
1
Optimatic is leading in most countries, including South Korea, India, Pakistan, Portugal and 5 other countries.
2
Adfusion is leading in Canada, United States, Mexico and Morocco.