Market Share by Top Websites

1 Adfusion is leading in The Entire Web.

2 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Finance, Internet & Telecom and 44 other categories.

2 Optimatic is leading in Arts & Entertainment, Games, Video Games, TV & Video and 8 other categories.


1 Optimatic is leading in most countries, including United Kingdom, Israel, Colombia, Argentina and 5 other countries.

2 Adfusion is leading in United States, Canada, Puerto Rico, Italy and 2 other countries.