Market Share by Top Websites

1 Parrable is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfusion is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Internet & Telecom and 72 other categories.

2 Adfusion is leading in Real Estate, Weddings, Classifieds, Camps and 2 other categories.


1 Parrable is leading in most countries, including China, United States, Germany, Italy and 56 other countries.

2 Adfusion is leading in Canada, Puerto Rico, Philippines, Bangladesh and 7 other countries.