In terms of market share, Adfusion is clearly lagging behind, losing to Predicta in all segments.
Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Internet & Telecom and 21 other categories.
Predicta is leading in People & Society, Religion & Spirituality, Health, Software and one other category.
Adfusion is leading in most countries, including United States, Canada, India, Mexico and 20 other countries.
Predicta is leading in Brazil and Italy.