Market Share by Top Websites

1 PubExchange is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adfusion is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Career & Education, Arts & Entertainment, News & Media, Shopping and 39 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Internet & Telecom, Books & Literature and 12 other categories.


1 Adfusion is leading in most countries, including Canada, Philippines, Indonesia, Nigeria and 18 other countries.

2 PubExchange is leading in United States, India, Poland, United Kingdom and 14 other countries.