Market Share by Top Websites

2 In terms of market share, Adfusion is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Revenue has better usage coverage in more websites categories. Including Community & Society, Arts & Entertainment, Adult, Computers Electronics & Technology and 6 other categories.

2 Adfusion is leading in Business & Consumer Services, Food & Drink, Finance, Games and 2 other categories.

Geography

1 Revenue is leading in most countries, including Australia, Ghana, Indonesia, Portugal and one other country.

2 Adfusion is leading in Canada, United States, Mexico and Morocco.