Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adfusion is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 101 other categories.

2 Adfusion is leading in Real Estate, Email, Financial Management, Government and 7 other categories.


1 Silverpop is leading in most countries, including United States, United Kingdom, Australia, Germany and 42 other countries.

2 Adfusion is leading in Thailand, Puerto Rico, Greece and Bulgaria.