Market Share by Top Websites

1 Adfusion is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Humor and 36 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Finance, Internet & Telecom and 29 other categories.


1 Six Apart Advertising is leading in most countries, including United Kingdom, Ukraine, Turkey, United Arab Emirates and 9 other countries.

2 Adfusion is leading in United States, Canada, Sri Lanka, India and 7 other countries.