2
In terms of market share, Adfusion is clearly lagging behind, losing to Total Media in all segments.
1
Adfusion has better usage coverage in more websites categories. Including Business & Consumer Services, Food & Drink, Sports, Games and 2 other categories.
2
Total Media is leading in News & Media, Pets & Animals and Science & Education.
1
Total Media is leading in most countries, including Israel, France, Hungary and India.
2
Total Media is leading in Israel, France, Hungary and India.