Market Share by Top Websites

1 Adfusion is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Finance, Internet & Telecom and 32 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Arts & Entertainment, News & Media and 25 other categories.


1 Total Media is leading in most countries, including Israel, United Kingdom, Russia, France and 10 other countries.

2 Adfusion is leading in United States, Canada, Germany, Puerto Rico and 3 other countries.