Market Share by Top Websites

1 Adfusion is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Internet & Telecom and 51 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Career & Education, TV & Video and 19 other categories.

Geography

1 Adfusion is leading in most countries, including United States, Canada, Puerto Rico, Pakistan and 18 other countries.

2 Total Media is leading in Israel, France, Germany, India and 5 other countries.