Market Share by Top Websites

1 DoubleClick DART is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adgorithms is clearly lagging behind, losing to DoubleClick DART in all segments.

Websites Categories

1 DoubleClick DART has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 161 other categories.

2 Adgorithms is leading in Telecommunications, Restaurants & Delivery, Jewelry, Weddings and 9 other categories.

Geography

1 DoubleClick DART is leading in most countries, including United Arab Emirates, Brazil, Germany, India and 118 other countries.

2 Adgorithms is leading in Estonia, Benin, Côte D'ivoire, Jamaica and 3 other countries.