Market Share by Top Websites

1 Yahoo Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Adgorithms is still behind Yahoo Advertising in all market share segments.

Websites Categories

1 Adgorithms has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Shopping and 75 other categories.

2 Yahoo Advertising is leading in News & Media, Finance, Investing, Computer & Electronics and 25 other categories.


1 Adgorithms is leading in most countries, including Russia, United Kingdom, France, Spain and 30 other countries.

2 Yahoo Advertising is leading in United States, Brazil, Canada, Germany and 14 other countries.