Market Share by Top Websites

1 DSMM Advantage is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adhere is clearly lagging behind, losing to DSMM Advantage in all segments.

Websites Categories

1 DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 36 other categories.

2 Adhere is leading in Health, Investing, News & Media, Technology News and 13 other categories.

Geography

1 DSMM Advantage is leading in most countries, including United States, United Kingdom, Canada, Germany and 6 other countries.

2 Adhere is leading in India, Bangladesh, Philippines, Argentina and 4 other countries.