Market Share by Top Websites

1 Experian Marketing Services is leading in Top 10K Sites and Top 1M Sites.

2 In terms of market share, Adhere is clearly lagging behind, losing to Experian Marketing Services in all segments.

Websites Categories

1 Adhere has better usage coverage in more websites categories. Including Health, Finance, Investing, News & Media and 25 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Arts & Entertainment, Car Buying, People & Society and 21 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United Kingdom, Japan, Canada, Germany and 10 other countries.

2 Adhere is leading in United States, Belarus, Ireland, Malaysia and 8 other countries.