In terms of market share, Adhere is clearly lagging behind, losing to iProspect in all segments.
iProspect has better usage coverage in more websites categories. Including Business & Industry, Travel, People & Society, Internet & Telecom and 24 other categories.
Adhere is leading in Finance, Health, Investing, News & Media and 18 other categories.
Adhere is leading in most countries, including United States, Canada, Sri Lanka, Cyprus and 8 other countries.
iProspect is leading in Romania, Saudi Arabia, Serbia, Bosnia and 5 other countries.