In terms of market share, Adhere is clearly lagging behind, losing to iProspect in all segments.
Adhere has better usage coverage in more websites categories. Including Finance, Health, Investing, News & Media and 22 other categories.
iProspect is leading in Travel, Business & Industry, Tourism, People & Society and 14 other categories.
Adhere is leading in most countries, including United States, India, United Kingdom, Philippines and 6 other countries.
iProspect is leading in France, Germany, Poland and Sweden.