Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adhere is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Adhere has better usage coverage in more websites categories. Including Finance, Business & Industry, Investing, News & Media and 27 other categories.

2 Proclivity is leading in Sports, Football, Health, Medicine and 19 other categories.


1 Adhere is leading in most countries, including Nigeria, Philippines, Russia, Ethiopia and 9 other countries.

2 Proclivity is leading in United States, United Kingdom, Germany, China and 4 other countries.