Market Share by Top Websites

2 In terms of market share, Adhese is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Games, Sports and 28 other categories.

2 Adhese is leading in News & Media, Food & Drink, Business & Industry, Music & Audio and 14 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, India, United Kingdom, Japan and 7 other countries.

2 Adhese is leading in Belgium, France, Turkey, Spain and 2 other countries.