Market Share by Top Websites

2 In terms of market share, Adhese is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Games, Internet & Telecom and 32 other categories.

2 Adhese is leading in Food & Drink, Music & Audio, Cooking & Recipes, Marketing & Advertising and 6 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, United Kingdom, Canada, Germany and 14 other countries.

2 Adhese is leading in Belgium, Netherlands, France, Italy and 2 other countries.