Market Share by Top Websites

2 In terms of market share, Adhese is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Sports, Adult and 13 other categories.

2 Adhese is leading in News & Media, People & Society, Business & Industry, Food & Drink and 3 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, United Kingdom, India, Indonesia and 7 other countries.

2 Adhese is leading in Belgium, Netherlands, Norway, Russia and 3 other countries.