Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adhese is still behind GroupM Server in all market share segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 59 other categories.

2 Adhese is leading in News & Media, Newspapers, Alternative & Natural Medicine, Classifieds and 3 other categories.


1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Austria and 35 other countries.

2 Adhese is leading in Belgium and Netherlands.