Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adhese is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Vehicles, Home & Garden and one other category.

2 Adhese is leading in Arts & Entertainment and Science & Education.

Geography

1 GroupM Server is leading in most countries, including Poland, United States, Germany, France and 19 other countries.

2 Adhese is leading in Belgium.