Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Adhese is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 41 other categories.

2 Adhese is leading in Food & Drink, Cooking & Recipes, Marketing & Advertising, Beverages and 5 other categories.

Geography

1 InMobi is leading in most countries, including India, Indonesia, United States, United Kingdom and 20 other countries.

2 Adhese is leading in Belgium, Netherlands, Italy and Turkey.