Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adhese is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, News & Media and 41 other categories.

2 Adhese is leading in Food & Drink, Cooking & Recipes, Beverages, Marketing & Advertising and 5 other categories.

Geography

1 InMobi is leading in most countries, including India, United Kingdom, Lithuania, United States and 38 other countries.

2 Adhese is leading in Belgium, Netherlands, France and Switzerland.