Market Share by Top Websites

1 interclick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adhese is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Career & Education and 50 other categories.

2 Adhese is leading in News & Media, Arts & Entertainment, Food & Drink, Music & Audio and 12 other categories.

Geography

1 interclick is leading in most countries, including United States, Korea Republic, Thailand, Brazil and 12 other countries.

2 Adhese is leading in Belgium, Netherlands, France and Martinique.