Market Share by Top Websites

2 Adhese is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Adhese has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Food & Drink and 17 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, Marketing & Advertising, Internet & Telecom and 17 other categories.

Geography

1 Adhese is leading in most countries, including Belgium, Netherlands, France, United States and one other country.

2 Open AdExchange is leading in Denmark, Norway, Sweden and United Kingdom.