Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adify is still behind DoubleClick Spotlight in all market share segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 185 other categories.

2 Adify is leading in Music & Audio, Software, Technology News, Cooking & Recipes and 21 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Germany, Poland and 153 other countries.

2 Adify is leading in South Korea, Bangladesh, Moldova, Madagascar and 2 other countries.