Market Share by Top Websites

1 Adify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Integral Ad Science is still behind Adify in all market share segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 126 other categories.

2 Integral Ad Science is leading in Games, Energy, Video Games, Newspapers and 21 other categories.


1 Integral Ad Science is leading in most countries, including United Kingdom, Canada, France, Poland and 41 other countries.

2 Adify is leading in United States, India, Germany, Australia and 39 other countries.