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Adify is leading in The Entire Web.
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Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 117 other categories.
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Integral Ad Science is leading in Games, Energy, Newspapers, Video Games and 26 other categories.
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Integral Ad Science is leading in most countries, including United Kingdom, Canada, France, Russia and 50 other countries.
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Adify is leading in United States, Germany, India, Japan and 27 other countries.