Market Share by Top Websites

1 Mercent is leading in Top 100K Sites and Top 1M Sites.

2 Adify is leading in Top 10K Sites.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Lifestyle, Health, Sports, E-commerce & Shopping and 8 other categories.

2 Adify is leading in Food & Drink, Computers Electronics & Technology, Arts & Entertainment, Science & Education and 7 other categories.

Geography

1 Mercent is leading in most countries, including United States, India, Pakistan, Indonesia and 33 other countries.

2 Adify is leading in France, Germany, United Kingdom, Canada and 9 other countries.