Market Share by Top Websites

1 Adify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Adify in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Food & Drink and 122 other categories.

2 Microsoft adCenter Conversion is leading in Financial Management, Insurance, Consumer Electronics, Industrial Goods & Services and 21 other categories.

Geography

1 Adify is leading in most countries, including United States, India, United Kingdom, Canada and 73 other countries.

2 Microsoft adCenter Conversion is leading in Bulgaria, Hong Kong, Korea Republic, Barbados and 2 other countries.