Market Share by Top Websites

1 Adify is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PointRoll is clearly lagging behind, losing to Adify in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 95 other categories.

2 PointRoll is leading in Health, Autos & Vehicles, Religion & Spirituality, Car Buying and 42 other categories.

Geography

1 Adify is leading in most countries, including United States, United Kingdom, Germany, Canada and 46 other countries.

2 PointRoll is leading in India, China, Taiwan, Turkey and 14 other countries.