Market Share by Top Websites

1 Adify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to Adify in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 97 other categories.

2 Specific Media is leading in Internet & Telecom, Travel, Religion & Spirituality, Autos & Vehicles and 63 other categories.


1 Adify is leading in most countries, including United States, Germany, Canada, Russia and 41 other countries.

2 Specific Media is leading in United Kingdom, Spain, Denmark, France and 33 other countries.