Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adify is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 119 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Travel, Health and 38 other categories.

Geography

1 Adify is leading in most countries, including Germany, Canada, France, Russia and 56 other countries.

2 TripleLift is leading in United States, United Kingdom, Italy, Mexico and 15 other countries.