Market Share by Top Websites

1 adingo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectTrack is clearly lagging behind, losing to adingo in all segments.

Websites Categories

1 DirectTrack has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 164 other categories.

2 adingo is leading in Government, Reference, Dictionaries & Encyclopedias, Car Buying and 12 other categories.

Geography

1 DirectTrack is leading in most countries, including United States, Brazil, India, United Kingdom and 66 other countries.

2 adingo is leading in Japan, Taiwan, Russia, China and 26 other countries.