Market Share by Top Websites

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Direct Response Group in all segments.

Websites Categories

1 AdInsight Clarity has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Transportation & Logistics, Furniture and 13 other categories.

2 Direct Response Group is leading in Internet & Telecom, People & Society, Soccer, Office Products and one other category.


1 Direct Response Group is leading in most countries, including Germany, Japan, Latvia, Brazil and one other country.

2 AdInsight Clarity is leading in United Kingdom.