The system saves visitor information so it can report on every keyword that generates telephone enquiries. This way you are able to get complete accuracy with your call tracking and drive further improvements to your ROI
In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Direct Response Group in all segments.
AdInsight Clarity has better usage coverage in more websites categories. Including Business & Industry, Shopping, Furniture, Travel and 11 other categories.
Direct Response Group is leading in Computer & Electronics, Internet & Telecom, People & Society, Soccer and 5 other categories.
Direct Response Group is leading in most countries, including Germany, Japan, Russia and United States.
AdInsight Clarity is leading in United Kingdom.