The system saves visitor information so it can report on every keyword that generates telephone enquiries. This way you are able to get complete accuracy with your call tracking and drive further improvements to your ROI
In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.
Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Marketing & Advertising, Health, Home & Garden and 17 other categories.
AdInsight Clarity is leading in Travel, Furniture, Transportation & Logistics, Real Estate and 9 other categories.
Nextag ROI Optimizer is leading in most countries, including United States, Germany, France, Japan and 6 other countries.
AdInsight Clarity is leading in United Kingdom and Saint Lucia.