Market Share by Top Websites

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.

Websites Categories

1 Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Marketing & Advertising, Health, Home & Garden and 17 other categories.

2 AdInsight Clarity is leading in Travel, Furniture, Transportation & Logistics, Real Estate and 9 other categories.


1 Nextag ROI Optimizer is leading in most countries, including United States, Germany, France, Japan and 6 other countries.

2 AdInsight Clarity is leading in United Kingdom and Saint Lucia.