Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Health, Sports, Football, Business & Industry and 35 other categories.

2 AdInsight Clarity is leading in Transportation & Logistics, Furniture, Travel, Energy and 7 other categories.

Geography

1 Proclivity is leading in most countries, including United States, Brazil, Ukraine, China and 13 other countries.

2 AdInsight Clarity is leading in United Kingdom, France, Chile, India and 2 other countries.