Market Share by Top Websites

1 Questback is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Questback in all segments.

Websites Categories

1 Questback has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 69 other categories.

2 AdInsight Clarity is leading in Travel, Furniture, Immigration & Visas, Tourism and 2 other categories.

Geography

1 Questback is leading in most countries, including Sweden, Norway, Denmark, United Kingdom and 33 other countries.

2 AdInsight Clarity is leading in Malawi.