Market Share by Top Websites

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 AdInsight Clarity has better usage coverage in more websites categories. Including Business & Industry, Transportation & Logistics, Internet & Telecom, Shopping and 12 other categories.

2 Unister is leading in Travel, Tourism, People & Society, Sports and 5 other categories.


1 Unister is leading in most countries, including Germany, Austria, Switzerland, China and 2 other countries.

2 AdInsight Clarity is leading in United Kingdom, Canada, India and Thailand.