Market Share by Top Websites

1 Unister is leading in Top 100K Sites.

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 AdInsight Clarity has better usage coverage in more websites categories. Including Business & Industry, Furniture, Shopping, Internet & Telecom and 12 other categories.

2 Unister is leading in Travel, Tourism, Sports, People & Society and 3 other categories.


1 Unister is leading in most countries, including Germany, Switzerland, Austria, Ukraine and 2 other countries.

2 AdInsight Clarity is leading in United Kingdom, United States and Poland.