Market Share by Top Websites

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 AdInsight Clarity has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Furniture and 12 other categories.

2 Unister is leading in Travel, Tourism, Airlines & Airports, Sports and one other category.

Geography

1 Unister is leading in most countries, including Germany, Switzerland, Austria, Turkey and 3 other countries.

2 AdInsight Clarity is leading in United Kingdom, Hong Kong, Nigeria and Romania.