In terms of market share, AdInterax is clearly lagging behind, losing to Merchenta in all segments.
AdInterax has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Sports, Science and 12 other categories.
Merchenta is leading in Shopping, Clothing, Products & Shopping, Health and 4 other categories.
AdInterax is leading in most countries, including United States, Brazil, Turkey, Thailand and 5 other countries.
Merchenta is leading in United Kingdom, Malaysia, Italy and Australia.